For any business to succeed, it is important to have a smart digital presence which should be advertised with what we call as digital advertising. The world of advertising has evolved with the evolution of technology. The print technology gave birth to the print ads, while the radio technology gave rise to radio ads for advertising products and services. The advent of television revolutionized the entire scenario of advertising, with television commercials serving as an entertaining mode of convincing the masses. The digitalization dwarfed all the previous advertising methods and gave birth to digital advertising. Today, most of the businesses are advertising their product and service offerings by conducting digital campaigns. If as a business, you are not doing so, you’re missing a great opportunity. There is a huge number of people who spend considerable amount of time online. Among these people, a big slab may belong to your potential customers as well. You can reach out to them, and of course the wider market to propel your brand with effective advertising strategies.
Online advertisements on search results, for wider audience reach.
Ad display on websites, social media pages or apps.
Targeting the audience on social media platforms for sales and conversions.
Reconnecting with audience previously connected with, for remarketing purpose.
Ads on websites, presenting complete information on products and services available for sale.
Advertising by marketing videos that convey the message instantly.
Digital Campaigns are the most significant part of an effective digital advertising strategy, as they are intended to drive website traffic, develop brand awareness, increase brand credibility, finally to generate leads for the business. But, running a campaign is not as easy as it sounds. It requires lots of research, analytics, and assessment with professional expertise. A lot depends upon how these campaigns are run. No campaign can succeed just like that. A well-planned campaign conducted strategically on the basis of real-time data can drive great results, and we are experts in that! Our strategies are based upon the thorough analysis of the medium, its performance, advertising trends, and the campaigns are conducted on all major online channels that include search engines like Google, Bing, Yahoo, and social media platforms. By analyzing their performance, we constantly optimize them for better outcomes. This involves determining the right keywords and targeting them. The successful campaigns get great visibility, wider audience connect, engagements, and increased conversions.
PPC or Pay-Per-Click advertising is an integral part of digital advertising, and is performed through search engines. PPC campaigns require advertisers to pay every time they get clicks on their ads by the user. Among these, the most common ads are paid search ads that get listed in front of the user who performs searches on search engines, either looking for services or products to buy. When they enter the keywords on the search bar, the advertisements closely related to the search, get displayed right on top of the search results. As soon as the ad gets clicked by the user, the advertiser becomes accountable to pay. PPC advertising is known to be the fastest mode of advertising as it drives instant results. It does not take as much time as other forms of digital marketing like content marketing and SEO do. The PPC advertisements are made impactful, with the inclusion of calls to action (CTAs) which stimulate the user to click on them. The more come the clicks, the more can cost of the campaign be reduced. So, it’s important to design smart campaigns that have the capability to attract and stimulate people.
As one of the leading PPC advertising agencies in Provo, Tarika Technologies conducts smart PPC campaigns to drive great traffic to the website, which is requisite for wider brand recognition and better business performance.
Digital Advertising is the most widely accepted part of digital marketing that involves promotional activities on digital platforms by means of advertisements, messages and banner ad postings through social media channels, search engines, and emails.
Of course, you do! To advertise your business based in Provo, you certainly need professional intervention, by hiring a capable digital advertising agency in Provo, that would understand your specific requirements, goals, and would design effective digital advertising strategies accordingly. It also involves targeting the right audience, running effective campaigns, and their analysis.
Tarika Technologies strives to be one of the best digital advertising agencies in Provo, by generating value for the brands and businesses with professional digital advertising services. By keeping a constant tab on the latest market trends and adopted techniques, we create custom strategies for our clients to generate optimum results.
Tarika Technologies offers following digital advertising services:
There are no fixed charges as our charges vary project by project, and are highly dependent upon the factors like clients’ requirements, their goals, objectives, their expectations, and timelines provided to us for deliverables.
There is no fixed timeline, as it depends upon the project-type, which may take days, months or even a year for the results to show up. Our impactful strategies and consistent efforts lead to desired results gradually.
Digital advertising can transform your business completely! With right strategies implemented the right way at the right time, digital advertising can fetch astonishing results like more visitors on the website, more engagements, finally leading to conversions.
PPC advertising or Pay-Per-Click advertising is a model of digital advertising, in which the advertisers pay every time they get a click from the user on their online advertisements. The process involves keyword analysis, ad postings on various digital channels, performance monitoring of ads, and competitor analysis.
You can monitor your competitors’ advertising efforts through their ad postings on various platforms, which will give you a clear and quick insight into what they are up to. But make sure, you do that just to improve on your performance, and not imitate or copy them. You ought to be honest with your advertising efforts!
Yes, we advertise for start-ups also, and help them to establish their good image and position in the market.