Email Marketing

Improve your ROI (Return On Investment) with our Email Marketing Services.

EMAIL MARKETING

WE DON’T JUST REACH INBOXES, WE REACH INTO THE MINDS OF PEOPLE!

We offer exceptional email marketing services which help you emphasize on your customers’ beliefs, values, and therefore connect with them!

Do You Know!

  • 99% of consumers check their email every day.
  • 86% of top business professionals use emails to communicate for business purposes.
  • 80% of business professionals believe that email marketing increases customer retention.
  • 73% of marketers rate email as the number one digital channel for ROI
  • 73% of millennials prefer communications from businesses to come via email.
  • 59% of B2B marketers find email marketing as the most effective channel that generates revenue.
  • 59% of marketers say email is their biggest source of ROI.
  • 50% buy from marketing emails at least once a month.

Email Marketing

It’s All About Authentic & Honest Messaging

We, at Tarika Technologies, provide email marketing services to help you connect with your prospective customers directly, and engage them. We create cost-effective marketing solutions, that aim at getting your business, all the marketing benefits by boosting your company’s online visibility. Email marketing is not just about achieving the target of sending emails to n number of subscribers. It is about connecting with potential customers or clients and developing a relationship of trust with them.

Email marketing is the most active form of direct marketing, that plays a big role in increasing brand awareness among people, such a way that they remember it. Our Email marketing services help you acquire a big customer base, the most effective way! Do you know, people approached through Emails, spend 138% more than those who are approached by other means! Our Email marketing solutions help you to create personalised messages for targeted customers.

Benefits of Email Marketing Services

Moving Ahead in the Journey from ‘Browse’ to ‘Buy’

  • Low Cost Marketing
  • Assured Audience Engagement
  • Easy to Get Started
  • Measurable Results
  • Global Audience Reach
  • Instant Impact
  • Build Credibility
  • Maintain Customer Relationships

OUR EMAIL MARKETING STRATEGY

Marketing
Analysis

Formulate a
Marketing Plan

Selection of
Marketing Channels

Targeting
Audience & Media

Conversion
Analysis

OUR EMAIL MARKETING SERVICES

Email List
Management

Managing the email list of consumers/customers and growing it with promising and loyal customers, to ensure good engagement.

Custom Email
Designing

Creating specialized B2B emails and customized emails for customers to reach out to them the best way for establishing long-lasting and meaningful relationships.

Content Strategy &
Creation

It includes a part of marketing plan that is based on the purpose, audience, medium, and the type of email campaign to be run.

Email
Segregation

Segregation of the email list for targeted campaigns to ensure relevant email marketing that leads to engagements.

Deployment

Execution of the email marketing strategy to reach target audience more effectively to get engagements.

Constant Monitoring &
Evaluation

Constant monitoring of responses to evaluate the effectiveness of your campaign, and making adequate changes in the campaign, whenever required.

Email Marketing

Important Part of Multichannel Marketing

Email marketing is a part of multichannel marketing that we perform by adopting a very integrated approach towards creating a strategy that includes marketing efforts in print media and a strong online presence. This boosts your visibility, and thereby the online traffic and sales. We try our best to deliver best email marketing services for best results.

Today multichannel marketing plays the most crucial role, as to reach your target customers, you need to be adapted to the channel they choose. To be able to do so, we consider a comprehensive approach to come up with our complete email marketing services, that add value to your online presence.

Powering Email Marketing

With Campaigns Based on Latest Trends

Our email marketing campaigns are based on highest standards of online marketing. We continuously monitor the trends that become the in-thing for that particular time and then change further.

The constantly emerging markets call for constant evolution in email marketing trends as well. We keep a track of these markets and with our expertise and knowledge, create strategies that we implement to help you achieve success. We devise strategies that promise to ensure at least what is expected out of them. Every effort that we make while running the campaigns aims at not only getting the expected, but also surpassing your expectations.

  • Expert Team & SupervisionThe experience of our team under expert supervision helps us implement our strategies right.
  • Comprehensive StrategyInvolves a complete marketing plan that is focused on everything for great results.
  • Customized SolutionsOur email marketing campaigns are based on customized strategies, according to specific needs and objectives of businesses.
  • Constant MonitoringHelps us to keep a track of how our emails are performing.
  • Expert Team & Supervision
  • Comprehensive Strategy
  • Customized Solutions
  • Constant Monitoring

WHY CHOOSE OUR

EMAIL MARKETING SERVICES?

  • Best Practices
  • Constant Eye on Trends
  • Regular Email List Update
  • Solutions for One and All
  • Best Practices Whatever we do, whichever type of campaigns we run, we make sure to perform all the activities following email marketing best practices and this certainly makes us the right choice for you!
  • Constant Eye on TrendsThanks to our curiosity levels, which are always on high, leading us to keep a constant eye on ‘what’s on, what’s next’.
  • Regular Email List UpdateWe make sure to update our email lists so that we do not lose out to being outdated owing to rapid profile changes.
  • Solutions for One and AllFrom start-ups to SMEs and Fortune 500 companies, we create exceptional marketing solutions for exemplary growth.
EMAIL MARKETING SERVICES
EMAIL MARKETING SERVICES

FREQUENTLY ASKED QUESTIONS (FAQS)

Of course! Email marketing is still one of the most effective aspects of digital marketing, as it presents you to a wide audience. It is not necessary that whatever you create online, will be accessed by everyone. You need to take it forward. Emails marketing sends message directly into the inbox of your prospective customer.

Absolutely! In order to reach a large number of audience at the same time, you need email marketing services which help you earn value through information and engagement. Over the period of time, you develop a sense of credibility and trust among your audience.

It all depends upon your business objective. However, you need to establish a balance between the mail long-forgotten and a cluster of mails that become nuisance for the audience. You can achieve so, by keeping an eye on the audience behaviour on your mails, like – determining the number of audience opening the emails, time spent on the mail, reaching to the landing page and also, the number of people requesting to be unsubscribed. So you will know how are your mails are being perceived by the audience.

There are four major metrics that should be tracked – Inbox rates, Bounce rates, Spam reports, and unsubscribes.

A/B tests help you understand your campaign, with respect to the other. Before performing A/B testing, it is important to first determine the area to be tested, the objective of the test and how will it be measured.

Email newsletters usually feature special offers and advertisements. They cover broader topics, so can be avoided. It is better to rather segment your contact lists and send emails that focus on narrower aspect. Sending regular emails is enough and you may not be required to send newsletters.

Lead nurturing is about establishing relationships with buyers at all the stages of their buying journey. All it requires is marketing and communication which involves listening to the customer, understanding their requirements, and providing them all the information they need.

Of course! All the information that you share in your emails, shall be shared through social media handles as well. This improves the reach and engagements.

There are many email service providers who provide templates. You may either use them or choose to go for custom designs. Custom designs promote brand consistency. Users tend to remember your name and brand.

Of course! We offer professional campaign consulting services, based on custom campaign strategy developed after understanding the goals and objectives.

EMAIL MARKETING SERVICES
EMAIL MARKETING SERVICES
FREQUENTLY ASKED QUESTIONS
Is email marketing still effective?

Of course! Email marketing is still one of the most effective aspects of digital marketing as it presents you to a wide audience. It is not necessary that whatever you create online, will be accessed by everyone. You need to take it forward. Emails marketing sends message directly into the inbox of your prospective customer.

Do I really need email marketing for my business?

Absolutely! In order to reach a large number of audience at the same time, you need email marketing services which help you earn value through information and engagement. Over the period of time, you develop a sense of credibility and trust among your audience.

What should be the right frequency of sending emails?

It all depends upon your business objective. However, you need to establish a balance between the mail long-forgotten and a cluster of mails that become nuisance for the audience. You can achieve so, by keeping an eye on the audience behaviour on your mails, like – determining the number of audience opening the emails, time spent on the mail, reaching to the landing page and also, the number of people requesting to be unsubscribed. So you will know how are your mails are being perceived by the audience.

What metrics measure the success of email marketing?

There are four major metrics that should be tracked – Inbox rates, Bounce rates, Spam reports, and unsubscribes.

What are A/B tests for emails?

A/B tests help you understand your campaign, with respect to the other. Before performing A/B testing, it is important to first determine the area to be tested, the objective of the test and how will it be measured.

Should I send email newsletters?

Email newsletters usually feature special offers and advertisements. They cover broader topics, so can be avoided. It is better to rather segment your contact lists and send emails that focus on narrower aspect. Sending regular emails is enough and you may not be required to send newsletters.

What is lead nurturing?

Lead nurturing is about establishing relationships with buyers at all the stages of their buying journey. All it requires is marketing and communication which involves listening to the customer, understanding their requirements, and providing them all the information they need.

Shall social-media elements be built in the email message?

Of course! All the information that you share in your emails, shall be shared through social media handles as well. This improves the reach and engagements.

Should I design my emails using a template or pay for custom design?

There are many email service providers who provide templates. You may either use them or choose to go for custom designs. Custom designs promote brand consistency. Users tend to remember your name and brand.

Will you help plan my email campaign strategy?

Of course! We offer professional campaign consulting services, based on custom campaign strategy developed after understanding the goals and objectives.